Design rationale
K-Wave Modern pairs Pretendard (for Korean text) with Inter (for Latin text) at matched 700/400 weights — the same font-family-sibling rule every dual-script build follows, so the two scripts sit on the same visual baseline rather than clashing. Palette runs clean and studio-grade: near-black `#111`, off-white `#FAFAFA`, a purple-violet accent `#7B5BFF`, blush `#FFD6E0`, and mint `#B7F0D9`.
Imagery is studio-lit and grid-aligned rather than documentary or archival, and the build supports era-specific microsite-style sections if your project releases under a rotating visual identity — a common pattern in this scene.
Who this fits
K-indie projects and Asian-diaspora pop acts whose audience is genuinely bilingual or multi-script, and who need a visual identity that reads as product-grade rather than archival or nocturnal.